Webinar Schedule and Participant Guide
In 2024, this course will be offered live for 6-weeks on Thursdays from 7:00 - 8:30 PM (Eastern) from February 29 – April 4. While we encourage live attendance, so you have the opportunity to engage with presenters and ask questions, all webinars are recorded and posted in the online classroom to watch anytime. You will also retain access to all materials indefinitely and can return to participate in the live webinars in future offerings of the course if you wish. Join us!
To access the webinars during our next live session, you will simply need to click on the webinar join link that is posted in the Weekly Resources section of this course. This link only works on the appointed day and time for the webinar, so while you can try clicking it sooner, it won't open the webinar meeting for you.
You may also join our webinars from a mobile device by installing the official Zoom app from your preferred app store. Then, when it's time for a webinar, simply open your Zoom app and enter the 9-digit meeting ID that will be posted along with the webinar link.
Week One: Getting Started: Sites & Tools for Online & Social Media Promotion and Sales
Week Two: Marketing Planning: Defining My Customer, Sales Region, Producing Pricing and more
Week Three: Farmer Stories: How Farmers are Using Social Media & Online Stores
Week Four: Social Media Posts for Profits & Ag-vocacy
Week Five: Online Sales & Creating a Road Map: Developing a Plan for Your Farm's Online Marketing Goals and Timeline
Week Six: Maintaining Customer Connection as You Grow