Self-Paced Schedule and Participant Guide

2022-2023 Update

This course is not being offered live during 2022-2023, but you may enroll to take it as a self-paced course. While we encourage live attendance so you have the opportunity to engage with the presenters and ask questions, all webinars are recorded and posted in our online classroom for students to watch anytime. Once you have enrolled in this course, you will retain access to all materials indefinitely, and can return to participate in the live webinars in future offerings of the course if you wish.

Weekly Topics

Week One: Getting Started: Sites & Tools for Online & Social Media Promotion and Sales

Week Two: Marketing Planning: Defining My Customer, Sales Region, Producing Pricing and more

Week Three: Lookin' Good: Creating Engaging Posts, Photos, Graphics, and more

Week Four: Ramping Up: Free & Pay-for-service Online Marketing

Week Five: Creating a Road Map: Developing a Plan for Your Farm's Online Marketing Goals and Timeline

Zoom Participant’s Guide.pdf
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