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BF 102: Exploring Markets and Profits

General Course Resources

Welcome and Instructor Contact Information
Course Schedule and Participant Guide
FORUM: Introduce Yourself & Meet Your Peers (REQUIRED)
SURVEY: Pre-Course Survey (REQUIRED)
Kiva US - 0% Interest Loans up to $15,000
Farm Skills Checklist and Start-up Plan Template
Navigating Teachable, Getting a Course Completion Certificate, and More

Week 1: Planning

Webinar Resources: Planning
Discussion Post: Your Why Bother
Watch and Read: Goals, Values, and Mission Statements
Activity: Values Determination
Watch and Read: Strategic Planning
Activity: Strategic Planning
Homework: Your Farm's Mission Statement
Share: One Thing You Learned or Changed

Week 2: Marketing

Webinar Resources: Marketing
Discussion Post: Marketing Wins
Watch and Read: The 4 P's of Marketing
Activity: The 4 P's of Marketing
Watch and Read: Your Target Customer
Activity: Your Target Customer
Homework: Your Farm's Marketing Mix
Share: One Thing You Learned or Changed

Week 3: Sales

Webinar Resources: Sales
Discussion Post: Your Enterprises
Watch and Read: Marketing Channel Assessment
Activity: Marketing Channel Assessment
Watch and Read: Marketing Quick Tips
Activity: Marketing Quick Tips
Homework: Your Farm's Marketing Channels
Share: One Thing You Learned or Changed

Week 4: Financial Statements

Webinar Resources: Financial Statements
Discussion Post: Recordkeeping
Watch and Read: Recordkeeping Methods
Activity: Recordkeeping Methods
Watch and Read: Financial Terms
Activity: Financial Terms
Homework: Your Farm's Basic Financials
Share: One Thing You Learned or Changed
Expand Your Knowledge!

Week 5: Budgets

Webinar Resources: Budgets
Discussion Post: Budgets
Watch and Read: Budgets
Activity: Budgets
Watch and Read: Partial Budgets
Activity: Partial Budgets
Homework: Your Farm's Partial Budget
Share: One Thing You Learned or Changed

Week 6: Wrapping Up

Webinar Resources: Wrapping Up
Discussion Post: Wrapping Up
Watch and Read: Participant Topic
Activity: Participant Topic
Watch and Read: Resources
Activity: Resources
Question and Answer Round Up
Share: One Thing You Learned or Changed
Post-Course Survey - chance to win a free course!
Special Offer!
Staying Connected After This Course Ends

Activity: The 4 P's of Marketing

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